Happy Sunday from the stadium and massive thanks for being part of our eCom Hot Sauce community!

If you are sick of us …  Tap Out Here❌

 Which football derby, known as El Clásico, is considered the biggest global spectacle—blending sport with politics, identity, and history?

Dribble to the end to get a tip … if you answer correctly ….you can grab one of the 2 weekly partner gifts worth $1000!

🤑 50k+ Monthly Email Revenue

⚡ I Redesigned L’Oréal Listing in 15 Mins

😵 I Built Tool That Kills Amazon PPC Dashboards

🤯 ChatGPT Images 2.0 + Amazon Listings is F*cking Wild

⛔ QUIT Spending 15k for Video Ads

🤩 11 AMC audiences. Every One Tested Pro Bono

⚡ Claude Pimped my Amazon Listing… Pro Bono

💰 Tariff Rescoop Billions Up for Grabs and more …

Hey Abdul … You gotta peep this straight-up mind-blowin’ case study from Email Superstars! Their squad has been killing it over email for eCom Hot Sauce and 100+ other close brand peeps.  They was workin’ with this online pet shop — already crushin’ it with their welcome emails… straight vibes, makin’ dough rain. But that postpurchase flow? Man… that was STRUGGLIN’. I’m talkin’ every time somebody bought somethin’, they’d hit ‘em with 5 emails in 5 days… Pushy stuff ,“buy more, buy more”… no chill. And guess what?Ain’t nobody bitin’. Peeps ain’t dumb! 12,000 emails sent… and they made 80 bucks  That ain’t just bad — that’s painful. Then Email Superstars rolled through like bosses  They scrapped them tired 5 emails… Rebuilt the whole thing with just 3 smooth operators. See the glow-up:

Yeahhh… let that marinate. We talkin’ such a crazy jump, that postpurchase emails started bringin’ in almost as much dough as the welcome flow. That’s what happens when you quit yellin’ at customers… and start talkin’ to ‘em right. They dropped the full breakdown on their site — go ahead and soak up that game  *Scroll down until you get to the “case studies” section

Alright ecom peeps — Uncle Sam finally sayin’ “my bad.” 

The US Supreme Court flipped the script, ruled them tariffs non-legit, so if you paid too much, you might scoop that bag back.

US Customs and Border Protection got this CAPE portal, smooth lane for 330K importers to file up. 

But don’t be twisted—166B deep, backlog heavy, dough movin’ slow like Sunday trafficjam. 

Real ones take care early, follow the playbook, secure that rescoop. This ain’t paperwork, it’s a glow-up for your balance sheet. 

Sit back? Nah. File A-S-A-P or miss the payday player.

Amazon allegedly playin’ puppet master behind the scenes. Regulators say they had brands like Levi’s and Hanes nudge rivals like Walmart and Target to raise prices, keepin’ everything lined up so nobody undercut Amazon. They’d peep competitors, then use vendors to push ‘em higher and match that level—smooth but shady. Amazon say nah, they keepin’ them low—but the lawsuit say otherwise. Bottom line: if true, that ain’t competition… that’s control, and consumers the ones payin’ the dough.­

­ ChatGPT ads slidin’ into the game heavy. Brands can bid per click, droppin’ like 3 to 5 a hit, not just payin’ for views. That’s a big shift—turnin’ it from just flexin’ awareness into real PPC hustle. Ratecard even comin’ down as more advertisers jump in and tools level up.But peep this—still early days, pilot mode vibes. Smart marketers testin’, learnin’, stackin’ data before the crowd floods in and costs start creepin’ up.­

­ AI ain’t just watchin’ the game, it runnin’ the show. Traffic from AI to retail sites blowin’ up—like nearly 400 percent jump—‘cause folks lettin’ smart assistants do the shopping hustle. And these AI shoppers? They spend more, stay longer, and shop heavier than regular peeps.But there is the twist—some brands still sleepin’, not optimized for AI, missin’ visibility. Bottom line: adapt to the AI wave, or be left in the dust while the robots ring the register.

Our partners are giving pro bono Amazon account management for a month worth $1k!
 
If you want to win it … reply to this email with the correct answer of the following question:

Which football derby, known as El Clásico, is considered the biggest global spectacle—blending sport with politics, identity, and history?

Take a peek below for some help 👀

• You need to be an Amazon or ecommerce brand owner or service provider to claim the giveaway

Cheers to success and a cool partnerships in 2026!

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