

KalimƩra and Happy Sunday from the lands of Odysseus! Massive thanks for being part of our eCom Hot Sauce community!
If you are sick of us … Tap Out Hereā
Which legendary billlionaire, who was married to Jackie Kennedy, bought the Greek island of Skorpios in 1963 for around 10k, transformed it into his private paradise, and whose family later sold it for an estimated 150M in 2013?
Reach the end to scoop a tip … if you answer correctly …. you can grab one of the 2 weekly partner gifts worth 1k!

š Pro Bono Premium A+ Content
š« I Fired Seller Central From My PPC Routine
š BYE BYE Manual SEO Analysis
š Amazonās Own Listing Is Dropping Some BIG Hints
š° This Is What a REAL TikTok Shop P&L Looks Like
šØ Amazon Just Made Variations WAY Easier


Hey … You spend good dinero bringing customers to your Amazon listing.
Then they arriveā¦
And the images are weak.
The A+ is forgettable.
Thereās no video.
This is not how we do business!
Amazon reports Premium A+ Content can boost sales by up to 20 %, while Basic A+ can drive up to 8 % higher sales.
So our friends at Enso have decided to help a few deserving Amazon brands.
Through the Enso Creative Program, selected brands receive ONE premium creative service PRO BONO:
- Premium A+ Content
- Amazon Product Video
- Amazon Listing Images
But you donāt choose.
Enso studies the listing⦠and decides which asset can make the biggest impact.
Youāll also receive a 1-on-1 strategy session, personalized Amazon Opportunity Assessment, and entry to Ensoās Growth Resource Library.
No favors owed. No mysterious envelopes required. 
Weāre gonna make you an offer you canāt refuse!









Amazon might be playinā a dangerous game with AI shopping peeps.
While Walmart, Target and others are opening their catalogs to AI assistants, Amazon is blocking outside crawlers and betting big on its own Rufus/Alexa ecosystem.
But this is the funky part: during Prime Day, shoppers arriving from AI assistants were reportedly ~40 % more likely to buy than traffic from search, email or socialāeven though AI traffic is still tiny.
Amazon wants to own the store AND the shopping assistant.
The risk?
Consumers may start asking ChatGPT or Gemini before they ever visit Amazon.
The next BuyBox battle might happen before shoppers even reach Amazon.
Wanna read the full 1k+ word read by my homie and AI Wiz Jo?


Ā Amazon just got a 600M tariff kickback peeps ⦠and some shoppers might be for a lilā taste. After tariff refunds started flowing, Amazon confirmed it received roughly 600M in Q2. But donāt start shopping for that Ferrari yet. Amazon says just customers where it can directly trace specific tariff expense will receive automatic refunds. The rest? Amazon says itāll use the dinero to help keep prices low. Meanwhile, third-party sellers represent over 60 % of Amazon dough and many handled their own import costs. 600M came bac and everybody wants to know whose pocket it lands in. Ā |
Ā Amazon just gave 984M product titles the AI remix. Since July 27, titles are capped at 75 characters, with another 125 characters moving into searchable Item Highlights.But this is the sneaky part: regular sellers got no review window. Brand-registered sellers? Youāve got 14 days to approve or fix Amazonās AI masterpiece before it locks in.And starting August 10, Item Highlights hit the live listing.Translation: Audit those listings A-S-A-P. Amazonās AI might be smart⦠but it donāt know your product like you do. Ā |
Ā TikTok donāt just want the sale ⦠it wants the warehouse too.TikTok Shop is letting eligible merchants use Fulfilled by TikTok (FBT) inventory to ship orders coming from other channels.That means TikTok is creeping deeper into Amazon-style territory: store it, pick it, pack it, ship it. The bigger play? TikTok isnāt satisfied being the place where shoppers discover products. It wants to own more of the whole eCom operationāand grab the fulfillment revenue, merchant data, and inventory along the way.TikTok came for your eyeballs. Tomorrow itās coming for your boxes. |

Our partners are giving pro bono Amazon account management for a month worth $1k!
Ā
If you want to win it … reply to this email with the correct answer of the following question:Ā

Which legendary billlionaire, who was married to Jackie Kennedy, bought the Greek island of Skorpios in 1963 for around 10k, transformed it into his private paradise, and whose family later sold it for an estimated 150M in 2013?
- You need to be an Amazon or ecommerce brand owner or service provider to claim the giveaway

Amazon just got a 600M tariff kickback peeps ⦠and some shoppers might be for a lilā taste. After tariff refunds started flowing, Amazon confirmed it received roughly 600M in Q2. But donāt start shopping for that Ferrari yet. Amazon says just customers where it can directly trace specific tariff expense will receive automatic refunds. The rest? Amazon says itāll use the dinero to help keep prices low. Meanwhile, third-party sellers represent over 60 % of Amazon dough and many handled their own import costs. 600M came bac and everybody wants to know whose pocket it lands in. Ā
Amazon just gave 984M product titles the AI remix. Since July 27, titles are capped at 75 characters, with another 125 characters moving into searchable Item Highlights.But this is the sneaky part: regular sellers got no review window. Brand-registered sellers? Youāve got 14 days to approve or fix Amazonās AI masterpiece before it locks in.And starting August 10, Item Highlights hit the live listing.Translation: Audit those listings A-S-A-P. Amazonās AI might be smart⦠but it donāt know your product like you do. Ā
TikTok donāt just want the sale ⦠it wants the warehouse too.TikTok Shop is letting eligible merchants use Fulfilled by TikTok (FBT) inventory to ship orders coming from other channels.That means TikTok is creeping deeper into Amazon-style territory: store it, pick it, pack it, ship it. The bigger play? TikTok isnāt satisfied being the place where shoppers discover products. It wants to own more of the whole eCom operationāand grab the fulfillment revenue, merchant data, and inventory along the way.TikTok came for your eyeballs. Tomorrow itās coming for your boxes.